The rise of solid formats represents an exciting leap forward in Personal Care innovation, aligning with global sustainability goals. By successfully removing the need to ship water, minimizing packaging, especially plastic, and empowering consumers with convenient dilute-at-home solutions, these formats deliver a powerful win for both performance and the planet.
Innospec is a specialist supplier of dried surfactants that can be used in dry formats offering a diverse portfolio to customers.
The White Rabbit Refill is our exciting concept for a dry powder concentrate that transforms easily into a clear, viscous shower gel at home. We’ve included NANSA® LSS495/H (Sodium C14-16 Olefin Sulfonate) and EMPIGEN® BSP (Cocamidopropyl Betaine), both flowable, dry white powders. The manufacturing process of EMPIGEN® BSP has been optimized to give a granular structure that remains free flowing during blending. Once simply diluted (approx. 3min), they deliver good foam performance, with the appealing texture of conventional cleansers.
