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What do you think of when you think about “Generational Beauty”?

Here at Innospec, to us, “Generational Beauty” represents meeting everyone’s unique needs through innovative, creative, and sustainable formulations.

“Generational Beauty” was designed by Innospec’s Technical, Sales & Marketing teams to totally transform the way formulators think about sustainable formulating.

With our creative set of 10 trend-based solutions, you can design your unique formulation for skin, hair, and body care. Whether it’s a silky after-feel, or luxurious foam, we know what makes a successful formulation and how to impart a unique experience to go along with it.

From budget, types of products, views on sustainability and brand loyalty, through our extensive research we are aware what each generation prefers for their daily personal care routines.

Explore unique, the original thinking in beauty and personal care and let us help you find out which products will work beautifully for you!