Skin cleansing solutions: Moisture retention that consumers can feel

Addressing the consumer need for cleansers that don’t dry out skin, Softhance™ MR conditioning agent is a nature-derived, biodegradable ingredient that deposits itself on the skin from rinse-off cleansing systems, enabling skin moisture retention and leaving consumer-perceivable skin softness.  Consumer studies have shown that Softhance™ MR improves foam and leaves skin feeling perceivably softer and moisturized even after rinse-off.  Broad surfactant compatibility enables creation of sulfate-free or anionic surfactant-based hand, face or body washes and scrubs that are both clear and conditioning.  Softhance™ MR has a high nature-derived content of 82% and is vegan-suitable, non-GMO, and non-microplastic.

Learn more about Softhance™ MR conditioning agent in this presentation, which will include data, formulation tips and inspiring formulations that highlight two additional sustainable innovations, Liftyl™ biofunctional and Phyteq™ Raspberry i multifunctional.  Liftyl™ is a premium rosewood extract from upcycled wood chips for face sculpting that can redraw the skin contours and smooth out wrinkles, leaving the skin naturally rejuvenated with a bouncy glow.  Phyteq™ Raspberry I is a multifunctional preservative booster inspired by nature that acts as preservative potentiator to protect a cosmetic formulation against spoilage while also providing antioxidant and free radical scavenging properties that help to retain the elasticity of the skin.