AminoSensyl Ultra MB – Breakthrough amino lipid technology for sustainable, 100% natural BTAC replacement

Time: 2:40 pm - 3:00 pm

Date: 14 November

Theatre: Room B

14-11-2023 14:40 14-11-2023 15:00 Europe/London AminoSensyl Ultra MB – Breakthrough amino lipid technology for sustainable, 100% natural BTAC replacement

Cationic Amino Lipid Technology: Breakthrough Conditioning for Sustainable Hair Care Consumers prioritize sustainable and safe hair care products without compromising performance. Traditional hair care products rely on quaternary ammonium compounds (quats) to achieve high-performance results. However, these industry-standard conditioning ingredients cannot be derived from all natural ingredients and are known to cause skin and eye… Read more »

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Cationic Amino Lipid Technology: Breakthrough Conditioning for Sustainable Hair Care

Consumers prioritize sustainable and safe hair care products without compromising performance. Traditional hair care products rely on quaternary ammonium compounds (quats) to achieve high-performance results. However, these industry-standard conditioning ingredients cannot be derived from all natural ingredients and are known to cause skin and eye irritation and aquatic toxicity.

Plant-based cationic amino lipids present a compelling solution as they are readily biodegradable, non-toxic to aquatic life, and pose no risk of irritation to the skin and eyes. They exhibit exceptional performance on all hair types, delivering desirable conditioning, anti-static, curl definition, and hair strengthening benefits. Most recently, a unique combination of Brassicyl Valinate Esylate with Cetearyl Alcohol was shown to have equivalent hair conditioning performance to Behentrimonium Chloride (BTAC) on European, Chinese, and Curly Multi-Ethnic hair types. Amino lipids also meet growing consumer-desired claims including 100% natural, amino acid derived, weightless conditioning, and luxury textures.

The Inolex cationic amino lipid technology platform offers a comprehensive and innovative approach to sustainable and high-performance hair care. These novel hair care systems reduce environmental impact and enhance safety, allowing the development of hair care products that meet the evolving demands of conscious consumers.

Speakers

  • Julia Benson Technical Account Manager, UK - Inolex

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