The Genius display is a dedicated area that features the most radical or most pioneering products presented by exhibitors. These are this years must see ingredients, direct from the cutting edge of cosmetic science.
Make the Genius Display the first thing you visit.
Then go to the relevant exhibitor stands for more facts and first-hand information about performance benefit and formulation advances.
Comming Soon
The latest advances and developments will be posted on this page as they become available nearer the event.